Maintain TXN at Hold with 3% sizing cap and no-add above $275 pending Q3 binary catalyst
The three-analyst consensus on HOLD is the correct directional call given the binary risk asymmetry: the 200 SMA at ~$243 creates institutional buying gravity while 26x forward P/E at the top of TXN's historical range offers no margin of error against unconfirmed fundamentals. Aggressive 5-6% sizing violates no-add discipline at top-of-range PE, while trimming 10-15% is premature when the structural floor is intact (300mm cost moat, 35% ROE, 80,000+ SKU captive fab model, 2.18-2.23% dividend carry, 23-year hike streak). Scale-in zone $250-260 with macro stabilization or confirmed close >$280 on >6M volume captures asymmetric risk without overcommitting; hard stop at $245 protects against downside if the Q3 catalyst disappoints on soft industrial/auto commentary, GM compression below 57%, or guidance disappointment.
| Position | Action |
|---|---|
| General portfolio allocation | Cap new adds at 3% of portfolio |
| Existing position | Do not trim existing position |
| Price at $275 or above | Do not add (26x forward P/E at top of historical range) |
TXN is a best-in-class compounder at a cyclical inflection point, with AI infrastructure demand, earnings recovery, dividend strength, domestic manufacturing advantages, and supportive macro/technical setup all aligned to drive significant upside from current levels.
| Indicator | Value | Signal |
|---|---|---|
| Close | $278.31 | neutral |
| 200 SMA | $245.03 | bullish |
| 50 SMA | $270.63 | neutral |
| 10 EMA | $270.86 | bullish |
| MACD | +1.56 | bullish |
| MACD Signal | -0.98 | bullish |
| MACD Histogram | +2.54 | bullish |
| RSI (14) | 60.34 | neutral |
| Bollinger Upper Band | $279.39 | neutral |
| Bollinger Middle Band | $264.18 | neutral |
| Bollinger Lower Band | $248.97 |
This report is AI-generated for informational and educational purposes only and is not investment advice or a recommendation to buy or sell any security. Full disclaimer.
When: Confirmed close >$280 on >6M volume
Then: Add to position
EV: $300+ · concedes: Bear correctly notes trailing P/E is elevated (38.2x vs NVDA's 28.1x); Bear correctly notes gross margins compressed (69% to 57%); Bear correctly notes inventory is elevated at $4.80B; Bear correctly notes stock is pressing upper Bollinger Band at $279.40; Bear correctly notes MCHP is encroaching on 48V power; Bear correctly notes debt/Equity at 78 is elevated
TXN at $278 is a textbook bull trap requiring seven simultaneous outcomes to go right, while FCF has collapsed 56%, the dividend is debt-funded, and the technical setup shows exhaustion with low-volume distribution into resistance.
· concedes: TXN is a high-quality compounder with strong brand and customer relationships; Dividend is sustainable if FCF recovers to $5B+; Capex investment could become FCF tailwind if AI demand remains structural through 2027; A pullback to $245 would present more attractive risk/reward; A confirmed close above $334 with volume would change the technical picture
→ vs conservative: FCF/dividend sustainability concern is wrong: $2.6B FCF versus $5B dividend payout reflects capex peak phase, not structural unsustainability; net PP&E grew from $6.88B to $12.32B as buildout occurs, and FCF will expand when capex normalizes
→ vs conservative: Valuation anchoring on 38.2x trailing P/E is textbook bias; evaluating a cyclical at trough earnings and calling it expensive is backwards—26x forward with PEG of 0.99 is genuinely cheap for this quality profile
→ vs conservative: Waiting for pullback to $268-$272 may miss the trade entirely; institutional bid absorbs dips, ATR contracting indicates volatility compression, momentum is fresh not exhausted
→ vs conservative: Industrial/automotive exposure is a feature in soft landing scenario, not a bug—the conservative is framing resilient macro as a headwind when it's actually a tailwind
→ vs conservative: The conservative is 'anchoring on a transitional cash flow snapshot instead of the structural trajectory' and 'literally buying at the trough and selling at the peak, just inverted'
→ vs neutral: Capping new adds at 3% is undersized given confirmed MACD bullish cross, zero retail crowding, institutional accumulation, forward PEG under 1, and high-probability macro tailwind—5-6% is more appropriate positioning
| neutral |
| ATR (14) | $8.12 | neutral |
Support: 248.97 · 264.18 · 270.63 | Resistance: 279.39 · 295 · 305
TXN is at a textbook trend-pivot moment with the long-term uptrend intact (price 13.6% above 200 SMA at $245.03) while the medium-term downtrend shows signs of exhaustion as price has reclaimed the declining 50 SMA. Short-term momentum is freshly bullish with MACD confirming a bullish crossover (MACD line +1.56 crossed above signal -0.98 around Sep 21-22, histogram +2.54) and RSI recovering cleanly from oversold (Sep 3 low of 36.98) to a healthy 60.34 without yet reaching overbought territory. Price is pressing into Bollinger upper band resistance at $279.39 with a HOLD recommendation; a pullback to the $268-272 zone (50 SMA / 10 EMA confluence) presents the preferred entry opportunity, while a clean close above $279.40 would signal a Bollinger breakout confirming the reversal.
Market Cap
$254.2B
Revenue (TTM)
$19.45B
Revenue 2021
$20,028M
Revenue 2022
$20,028M
Revenue 2023
$17,519M
Revenue 2024
$15,641M
Revenue 2025
$17,682M
Gross Profit
$11.35B
Gross Margin 2021
68.8%
Gross Margin 2022
68.8%
Gross Margin 2023
62.9%
Gross Margin 2024
58.1%
Gross Margin 2025
57.0%
EBITDA
$9.52B
Net Income (TTM)
$6.02B
Operating Margin
42.6%
Profit Margin
31.1%
EPS (TTM)
$6.59
EPS 2021
$9.41
EPS 2022
$9.41
EPS 2023
$7.07
EPS 2024
$5.20
EPS 2025
$5.45
Forward EPS
$10.64
Operating Expenses 2025
$3.94B
R&D 2025
$2.08B
Free Cash Flow
$3.55B
FCF 2024
$1.50B
FCF 2025
$2.60B
ROE
35.2%
ROA
13.1%
Current Ratio
4.86
Debt/Equity
78.0
Net Debt
$10.82B
Dividend Yield
2.19%
Beta
1.31
52-Week Range
$152.73 – $334.03
Price/Book
14.1
P/E (TTM)
42.2x
Forward P/E
26.1x
PEG Ratio
0.99
Total Assets 2022
$27.2B
Total Assets 2025
$34.6B
Net PP&E 2022
$6.88B
Net PP&E 2023
$10.00B
Net PP&E 2024
$11.35B
Net PP&E 2025
$12.32B
Inventory 2022
$2.76B
Inventory 2025
$4.80B
Total Debt 2022
$8.74B
Total Debt 2025
$14.05B
Stockholders Equity 2022
$14.58B
Stockholders Equity 2025
$16.27B
Treasury Stock
$42.1B
Operating Cash Flow 2021
$8.72B
Operating Cash Flow 2022
$8.72B
Operating Cash Flow 2023
$6.42B
Operating Cash Flow 2024
$6.32B
Operating Cash Flow 2025
$7.15B
CapEx 2021
$2.80B
CapEx 2022
$2.80B
CapEx 2023
$5.07B
CapEx 2024
$4.82B
CapEx 2025
$4.55B
Dividends Paid 2025
$5.00B
Buybacks 2025
$1.48B
Combined Capital Return 2025
$6.48B
50-Day MA
$271
200-Day MA
$246
Strengths
Concerns
TXN presents as a high-quality cyclical semiconductor in early-stage recovery, having gone through a textbook downcycle (2023-2024) with revenue declining from $20.03B peak to $15.64B trough. The 2025 figures mark a clear inflection point with revenue +13.1% YoY and forward EPS of $10.64 implying ~62% expected earnings recovery. The company has invested heavily in 300mm fab capacity ($12.32B in net PP&E, up from $6.88B in 2022) to position for the next analog upcycle in industrial, automotive, and AI infrastructure power management. While the valuation premium on TTM metrics (P/E 42.2x) is explained by the trough, forward P/E of 26.1x and PEG of 0.99 suggest reasonable pricing for a recovery play with exceptional capital efficiency (35.2% ROE) and 20+ years of dividend growth.